CADUM // ROSEMARY

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A CINEMATIC TRIBUTE TO MOROCCAN HERITAGE AND BEAUTY

In this poetic commercial directed by Farid Malki, Cadum Rosemary is brought to life through a visual journey celebrating Moroccan tradition, familial bonds, and ancestral rituals. Set in a majestic riad and an authentic hammam, the film captures the story of three generations of women through fluid camera movements, rich textures, and golden light. Each frame is treated like a painting, highlighting the timeless beauty of Moroccan craftsmanship while introducing Cadum’s new rosemary-infused formula—rooted in heritage, crafted for today.

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CREDITS

Director : 

Farid Malki

Agency : 

Brand Builder

Prod : 

Prod And Roll

Producer : 

Karima Oulhous

Colorist : 

Romain Loiseau

DOP : 

Thomas Collard

 

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